Jim’s WebLetter for 5/16/15

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Hi-ya Friends!

If you haven’t noticed, there has been a shift in the world of media.  According to ratings, fewer people are watching morning and evening news programs, and instead spending more time getting their information from social media and the Web.  Personally, I still watch the evening news and scan the Florida Times Union via my iPad daily, but only to see if there is something I might have missed while on the Web.  The old days of reading the paper and watching the news are fading away.  That also means changes in the way reporters gather the news and present it.  While the Web made it easier to pass along news, as it happens, social media has taken up the torch and has been pushing news to where the people are, as opposed to making people come to it.

Case in point, Facebook now has 1.3 billion users.  In launching Instant Articles, Facebook is providing news written by and posted by journalists the minute it happens.  No waiting for news reported on TV or reading about it the next day in print.  What’s more, advertising generated by those stories goes to the journalist, making it a great incentive to contribute.  http://news360.com/article/292796885

All this shows Mobile is the medium of choice.  As a result, Tech companies are restructuring their websites and other properties to make mobile work.  Brick and mortar stores provide apps and free wifi so you’ll use your mobile device when you shop.  Even giant communication companies like Verizon are getting more into mobile by not just selling it, but with the acquisition of AOL, supplying mobile content.  http://www.wsj.com/articles/verizon-to-buy-aol-for-4-4-billion-1431428458

By the way, Microsoft’s Bill Gates predicted this would happen back in 1999 … http://www.businessinsider.com/bill-gates-15-predictions-in-1999-2015-4#no-2-mobile-devices-2

Now in the social media circle is the battle between video broadcaster Meerkat and Periscope.  What makes these two so popular is they are run by Twitter.  They are both easy to download and install.  Both broadcast using a phone or tablet.  Both are gaining numbers by the moment.  But in the race for making the app available for Android devices as well as IOS, Meerkat won this week as Meerkat for Android live streaming video app now operates just as its iOS counterpart does, allowing users to share real-time feeds with their Twitter followers.  I have my likes and dislikes about both apps.  I like the smaller call out boxes of Meerkat that don’t cover up the person or view being broadcast, but I like Periscope for recording the broadcast for future views as well as a number of other features Meerkat doesn’t have.  Both work on wifi as well as the phone 4g.  And both allow for blogging, video conferencing, teaching sessions and travelogues.  https://meerkatapp.co  https://www.periscope.tv

Check out the latest on tablet computing including the story of 2 year olds using tablets to learn, in this issue of iTab Magazine … http://iTab.jimonline.com

Shockwaves rippled through the Web world recently when Google announced it would push non-mobile friendly sites to the back while propelling mobile friendly sites to the top.  Well, this week Microsoft’s Bing search engine echoed the same announcement.  If your website isn’t mobile friendly, count on it being moved back in the pack.  Wonder if your website works on mobile devices?  Visit the test tool here … https://www.google.com/webmasters/tools/mobile-friendly/

In this issue of WebLetter, what a teenager thinks of the Web … http://web.jimonline.com

My grandfather worked in a blacksmith shop when he was a boy, and he used to tell me, when I was a little boy myself, how he had toughened himself up so he could stand the rigors of blacksmithing.
One story was how he had developed his arm and shoulder muscles. He said he would stand outside behind the house and, with a 5 pound potato sack in each hand, extend his arms straight out from his sides and hold them there as long as he could.
After awhile he tried 10 pound potato sacks, then 50 pound potato sacks and finally he got to where he could lift a 100 pound potato sack in each hand and hold his arms straight out for more than a full minute!
Next, he started putting potatoes in the sacks.
(Thanks, Frank)
A Tennessee couple, Dave and Rebecca Kosmitis both bonafide rednecks, had 9 children.  They went to the doctor to see about getting Dave ‘fixed’.  The doctor started preparations for the required procedure and asked what finally made them make the decision.  Why, after 9 children, would they choose to do this?
Dave replied that they had read a recent article that said that one out of 10 children born in America was Mexican, and they didn’t want to take the chance of having a Mexican baby because neither one of them could speak Spanish.
(Thanks, dad)
With that, have a great weekend friends, and may God bless you and keep you safe.

Jim’s WebLetter
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