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Jim’s WebLetter for 12/10/16

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Hi-ya Social Media users!

This week, a story in the Guardian told of Jack Dorsey, the head of Twitter and his “complicated” feelings about Donald Trump using his service. (https://www.theguardian.com/technology/2016/dec/07/twitter-donald-trump-tweeting-jack-dorsey) On one hand, some of the Donald Tweets have been rather tough, to say the least, on political opponents while at other times, he used Tweets to rally supporters and tell of good things happening in the presidential transitioning.  

The thing is, Jack is part of the liberal side of politics that has been running the US over the past few years. It is that group who actually thought Hillary Clinton would be the next president. What they have come to collectively figure out is, she really doesn’t know how to use something like the power of social media nearly as well as her opponent.  

What this shows is the importance of social media in communications. A growing number of users are getting their news from social media, rather than the conventional sources like TV and newspapers. And when the newsmakers and amateur reporters are posting their accounts online, it cuts out the media middlemen who once felt they were the only source for news. News that main stream media’s “opinionators” dictated, rather than providing fair and unbiased reporting.  

Here’s where Twitter comes in handy. We no longer have to wait for the story to be released on the nightly news or the next morning in the paper. It comes to us instantly. Unfiltered.  

By the way, it was predicted years ago that the Internet would become a leading source for information and news. Vinton Cerf, known as the father of the Internet, was asked in a recent interview in AARP news (http://www.aarp.org/home-family/personal-technology/info-2016/vint-cerf-internet-pioneer-video.html) if he had thought the Internet would become as big as it has. He responded that he knew it would grow, but has been surprised at the way people have used it.

But overshadowing Twitter is Facebook which has grown to more than 1.65 billion users. Facebook has added a number of features including Facebook Live which allows its users the ability to webcast themselves to their friends. To counter, Twitter had purchased Periscope, then threw open the enrollment to anyone who downloaded the app. This means you don’t have to have a Twitter account to use Periscope to webcast. The latest figures show there are more than 10 million Periscope users world-wide.

As of late, Twitter has been struggling to stay ahead of expenses because the advertising revenue has been shrinking. Facebook, on the other hand is growing exponentially and it’s shares of stock continue to go up in value ($119.68 a share at Friday’ close, Twitter was at $19.65)

So, Jack Dorsey likes the fact that his social medium is newsworthy because Donald Trump has used it and has millions of followers (@realDonaldTrump – just over 17 million), but he doesn’t like that Donald Trump has used Twitter to help win the election to President if the United States. To that, I say as I have said to the liberal media and Democrats alike … get over it.   http://flip.it/FKSkeQ

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That’s it this week. Have a great weekend and may God bless you and keep you safe.
c-ya!
Jim

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